The Help backdrop

The Help movie poster

The HelpFollow

2011 • PG-13 • 2h 26m • Drama • Walt Disney Studios Motion Pictures

Change begins with a whisper.

🍅 75% 89%

62

3.94

8.1

CS A+

Box office summary

Opening weekend

$26.00M

3-day opening

Domestic total

$170.00M

Final

Worldwide total

$217.00M

$46.90M international

Domestic legs6.52x

Budget$25.0M

2011 rank#13

Compare with other movies

Cast & crew

Emma Stone

Emma Stone Starring

Viola Davis

Viola Davis Starring

Bryce Dallas Howard

Bryce Dallas Howard Starring

Octavia Spencer

Octavia Spencer Starring

Jessica Chastain

Jessica Chastain Starring

ScreenplayTate Taylor Produced byChris Columbus, Michael Barnathan, Brunson Green CinematographyStephen Goldblatt MusicThomas Newman StudioWalt Disney Studios

The run

WkWeekendRankGrossChgTheatersAvgTotal

1 Aug 12-14 2 $26.0M — 2,534 $10,278 $35.9M

2 Aug 19-21 1 $20.0M −23.1% 2,690 $7,441 $71.3M

3 Aug 26-28 1 $14.5M −27.4% 2,778 $5,232 $96.8M

4 Sep 2-4 1 $14.6M +0.4% 2,843 $5,133 $119.0M

5 Sep 9-11 2 $8.9M −38.8% 2,935 $3,041 $137.3M

6 Sep 16-18 4 $6.5M −27.0% 3,014 $2,160 $147.4M

7 Sep 23-25 8 $4.4M −32.9% 2,695 $1,621 $154.4M

8 Sep 30-Oct 2 12 $3.0M −31.0% 2,505 $1,203 $159.4M

9 Oct 7-9 13 $1.9M −35.5% 2,064 $942 $162.7M

10 Oct 14-16 14 $1.2M −38.9% 1,267 $937 $164.9M

11 Oct 21-23 17 $713.4K −39.9% 776 $919 $166.2M

12 Oct 28-30 18 $395.7K −44.5% 450 $879 $166.9M

13 Nov 4-6 21 $333.2K −15.8% 358 $930 $167.4M

14 Nov 11-13 28 $245.3K −26.4% 278 $882 $167.8M

15 Nov 18-20 21 $297.7K +21.4% 357 $833 $168.2M

16 Nov 25-27 20 $311.1K +4.5% 283 $1,099 $168.8M

17 Dec 2-4 27 $175.6K −43.6% 262 $670 $169.0M

18 Dec 9-11 35 $106.3K −39.4% 212 $501 $169.2M

19 Dec 16-18 36 $72.1K −32.2% 156 $461 $169.3M

20 Feb 24-26 68 $22.6K −68.6% 138 $163 $169.7M

DateRankGrossDailyWeeklyTotalTheatersAvgDay

Wed Aug 10 #1 $5.5M — $5.5M 2,511 $2,206 1

Thu Aug 11 #1 $4.3M −22% $9.9M 2,511 $1,725 2

Fri Aug 12 #2 $7.6M +76% $17.5M 2,534 $3,016 3

Sat Aug 13 #2 $10.0M +31% $27.5M 2,534 $3,945 4

Sun Aug 14 #2 $8.4M −16% $35.9M 2,534 $3,316 5

Mon Aug 15 #1 $3.9M −54% $39.8M 2,534 $1,535 6

Tue Aug 16 #1 $4.4M +13% $44.2M 2,534 $1,728 7

Wed Aug 17 #1 $3.6M −19% −36% $47.8M 2,534 $1,406 8

Thu Aug 18 #1 $3.6M n/c −18% $51.3M 2,534 $1,408 9

Fri Aug 19 #1 $5.8M +64% −24% $57.2M 2,534 $2,304 10

Sat Aug 20 #1 $8.1M +39% −19% $65.3M 2,534 $3,196 11

Sun Aug 21 #1 $6.1M −25% −28% $71.3M 2,534 $2,399 12

Mon Aug 22 #1 $2.6M −57% −33% $73.9M 2,534 $1,028 13

Tue Aug 23 #1 $3.1M +18% −30% $77.0M 2,534 $1,212 14

Wed Aug 24 #1 $2.6M −14% −26% $79.7M 2,534 $1,040 15

Thu Aug 25 #1 $2.6M n/c −26% $82.3M 2,534 $1,041 16

Fri Aug 26 #1 $4.4M +67% −25% $86.7M 2,778 $1,584 17

Sat Aug 27 #1 $5.9M +34% −27% $92.6M 2,778 $2,117 18

Sun Aug 28 #1 $4.3M −28% −30% $96.8M 2,778 $1,530 19

Mon Aug 29 #1 $1.8M −58% −31% $98.6M 2,778 $650 20

Tue Aug 30 #1 $2.2M +20% −30% $100.8M 2,778 $778 21

Wed Aug 31 #1 $1.8M −17% −32% $102.6M 2,778 $649 22

Thu Sep 1 #1 $1.8M −1% −32% $104.4M 2,778 $642 23

Fri Sep 2 #1 $3.6M +103% −18% $108.0M 2,843 $1,277 24

Sat Sep 3 #1 $5.4M +48% −9% $113.4M 2,843 $1,886 25

Sun Sep 4 #1 $5.6M +4% +32% $119.0M 2,843 $1,969 26

Mon Sep 5 #1 $5.3M −6% +193% $124.3M 2,843 $1,859 27

Tue Sep 6 #1 $1.5M −72% −31% $125.8M 2,843 $522 28

Wed Sep 7 #1 $1.3M −10% −26% $127.1M 2,843 $471 29

Thu Sep 8 #1 $1.3M −3% −27% $128.4M 2,843 $458 30

Fri Sep 9 #2 $2.7M +105% −26% $131.1M 2,935 $911 31

Sat Sep 10 #2 $3.9M +47% −27% $135.0M 2,935 $1,337 32

Sun Sep 11 #2 $2.3M −41% −58% $137.3M 2,935 $792 33

Mon Sep 12 #2 $751.8K −68% −86% $138.1M 2,935 $256 34

Tue Sep 13 #2 $1.0M +36% −31% $139.1M 2,935 $347 35

Wed Sep 14 #2 $878.3K −14% −35% $140.0M 2,935 $299 36

Thu Sep 15 #2 $948.2K +8% −27% $140.9M 2,935 $323 37

Fri Sep 16 #5 $1.9M +105% −27% $142.9M 3,014 $643 38

Sat Sep 17 #4 $2.8M +46% −28% $145.7M 3,014 $941 39

Sun Sep 18 #4 $1.7M −39% −25% $147.4M 3,014 $575 40

Mon Sep 19 #4 $560.8K −68% −25% $148.0M 3,014 $186 41

Tue Sep 20 #4 $742.0K +32% −27% $148.7M 3,014 $246 42

Wed Sep 21 #4 $631.2K −15% −28% $149.4M 3,014 $209 43

Thu Sep 22 #4 $670.3K +6% −29% $150.0M 3,014 $222 44

Fri Sep 23 #8 $1.3M +96% −32% $151.4M 3,014 $435 45

Sat Sep 24 #8 $1.9M +45% −33% $153.3M 3,014 $633 46

Sun Sep 25 #8 $1.1M −40% −34% $154.4M 3,014 $380 47

Mon Sep 26 #8 $412.2K −64% −26% $154.8M 3,014 $136 48

Tue Sep 27 #8 $510.3K +24% −31% $155.3M 3,014 $169 49

Wed Sep 28 #8 $471.6K −8% −25% $155.8M 3,014 $156 50

Thu Sep 29 #8 $548.8K +16% −18% $156.4M 3,014 $182 51

Fri Sep 30 #12 $891.9K +63% −32% $157.2M 2,505 $356 52

Sat Oct 1 #12 $1.3M +49% −30% $158.6M 2,505 $531 53

Sun Oct 2 #12 $792.3K −41% −31% $159.4M 2,505 $316 54

Mon Oct 3 #12 $287.4K −64% −30% $159.7M 2,505 $114 55

Tue Oct 4 #11 $365.8K +27% −28% $160.0M 2,505 $146 56

Wed Oct 5 #10 $332.0K −9% −30% $160.4M 2,505 $132 57

Thu Oct 6 #10 $349.1K +5% −36% $160.7M 2,505 $139 58

Fri Oct 7 #13 $561.7K +61% −37% $161.3M 2,064 $272 59

Sat Oct 8 #13 $827.9K +47% −38% $162.1M 2,064 $401 60

Sun Oct 9 #13 $555.5K −33% −30% $162.7M 2,064 $269 61

Mon Oct 10 #13 $326.1K −41% +13% $163.0M 2,064 $157 62

Tue Oct 11 #12 $238.6K −27% −35% $163.2M 2,064 $115 63

Wed Oct 12 #12 $232.7K −2% −30% $163.4M 2,064 $112 64

Thu Oct 13 #10 $268.5K +15% −23% $163.7M 2,064 $130 65

Charts show the first 10 weeks · the run above is the full record

Cumulative total$163.7M

Aug 10Aug 26Sep 11Sep 27Oct 13

Weekend grossWk 10 · $1.2M

$26.0M

$20.0M

$14.5M

$14.6M

$8.9M

$6.5M

$4.4M

$3.0M

$1.9M

$1.2M

W1W2W3W4W5W6W7W8W9W10

Theater countPeak 3,014 → 2,064 −31.5%

2,511 open2,064 now

Weekend-over-weekend dropWk 10 · −38.9%

−23.1%

W1→2

−27.4%

W2→3

+0.4%

W3→4

−38.8%

W4→5

−27.0%

W5→6

−32.9%

W6→7

−31.0%

W7→8

−35.5%

W8→9

−38.9%

W9→10

Steepest −38.9%Biggest gain +0.4%

Run milestones

$100M in 21 days

$100M

Day 21

Aug 30

Profitability

Return on Budget

Theatrical breakeven point is approx. 2.5x production budget

Domestic vs International Split

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